Welcome to

United Sportswear Europe & Gear Federation

Association regulated by Swiss law

About USE

The Sneaker & Sportswear community is joining forces in a new federation at European level.
Join USE and take benefit from our expertise and European network with our Sportswear and Gear partners.
Don’t wait any longer!

Our members

The idea of a European federation was born from the convergences that appeared between 4 structures based in different countries: #BEsneax in Belgium, Kiff&Gear in France, Amsterdam Sportswear Weekend in the Netherlands and Club Swissgayfetish in Switzerland.

Mr Sportswear Europe

Launched at the initiative of the Amsterdam Sportswear Weekend, the very first edition of the Mr Sportswear Europe contest took place in May 2022, in Amsterdam. Since then, the organization has been taken over by USE. Brussels is gearing up to host the competition in 2024.

Join us

Join USE and take benefit from our expertise and European network with our Sportswear and Gear partners.
Don’t wait any longer!

By subscribing to our newsletter, you stay up to date with USE activities and you can win gifts including free entries to partner events.